Tern 2025 Wrapped: Big Wins, Hard Lessons, What’s Next

December 19, 2025

Episode Overview

Episode Overview:
In this episode, the Tern team wraps up 2025 with a special year-end reflection. David Shull (CEO and co-founder), Brad Turner (Head of Design), and Molly Johnson (Head of Product) share recent product updates, then look back on the biggest wins, hardest lessons, and most memorable moments of the year. From the redesigned client mobile app and commission reconciliation progress to honest lowlights and powerful advisor stories, it’s a fast-paced look at how Tern evolved in 2025. Plus, a preview of what the team is excited about heading into 2026.

Episode Topics:
(00:00) End of Year Flight Path and What’s Ahead
David introduces the year-end format and previews product updates, highlights, and learnings.

(01:16) Project Expedition Integration Improvements
Brad covers updates to saving tours and option blocks in the library.

(03:02) Booking Automation and Auto-Attached Vouchers
Authorized bookings now automatically include confirmations, commissions, and vouchers.

(03:55) Quality of Life Updates
Improvements to website image importing and auto-filled document titles.

(05:15) Favorite Feature of 2025: Client Mobile App
Molly shares why the redesigned app stands out, including offline mode and client actions.

(08:27) Favorite Feature of 2025: Commission Reconciliation
Brad explains how reconciliation workflows now save agencies hours of work.

(10:18) Booking Integrations and Content Organization
David highlights progress toward integrated booking workflows and better content organization.

(12:26) Learnings and Lowlights: Agency Implementations
Brad discusses the complexity of migrating agencies from legacy systems.

(16:51) Community Feedback That Changed Priorities
David reflects on feedback that reshaped Tern’s focus on simplicity.

(19:05) Trust and Transparency Lessons
A candid look at a pricing miscommunication and what the team learned.

(19:39) Editor Migration Challenges
Molly shares lessons from migrating legacy editor data and improving future rollouts.

(22:46) Memorable Advisor Moments
Highlights from the user conference and industry events.

(25:31) Cancun Retreat and Poolside Training
Brad recounts agency training sessions and unexpected moments.

(28:56) Cookies, Clicks, and Community Energy
Molly shares lighthearted moments and advisor culture highlights.

(30:18) Emotional Moments on Stage
Brad reflects on live reactions during the user conference keynote.

(32:19) Real Impact on Advisors’ Lives
Molly shares powerful stories of time saved and lives changed.

(33:33) Team Gratitude and Reflection
David reflects on the team retreat and building alongside an exceptional community.

(35:02) What’s Next in 2026
Molly previews an ambitious roadmap and a fully ramped team.

(36:08) Moving Faster and the Next User Conference
David looks ahead to increased execution speed and New Orleans.

(37:40) Improving the Hardest Workflows
Brad previews upcoming workflow improvements.

(38:08) Closing Thanks and Holiday Send-Off
The team thanks the advisor community and closes out the year.

Show Highlights:
Project Expedition tours can be saved individually or as reusable option blocks.
Bookings now auto-attach confirmations, commissions, and vouchers.
The client mobile app became a defining launch of 2025.
Commission reconciliation now saves agencies significant time.

Keywords:
Tern, Flight Path podcast, travel advisor software, CRM for travel agents, commission reconciliation, Project Expedition integration, booking workflows, client mobile app, itinerary builder, travel advisor operations, travel tech